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B2B
E-Commerce

Category

Development

Client

Lican

Industry

Real Estate, E-Commerce

Platforms

Web

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Global B2B
Market place for
Africa and EU

A platform enabling global buyers and sellers to establish cross-border partnerships and conduct transactions for goods and services. It offers an online interface with product listings, pricing information, fulfillment tracking, and shipping functionalities. Additionally, the platform supports multi-party engagement and negotiation capabilities before finalizing transactions.
  • + Research
  • + UI/UX Design
  • + User Journeys / Requirements
  • + Transactions
  • + Integration / Fulfilment
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RESEARCH
UX/UI DESIGN

Africa - EU B2B Marketplace

Industry: B2B Marketplace    Investment Platforms: Web,    Client’s geography: Germany

GOAL

Create a platform for buyers and sellers to build trust and form mutually beneficial relationships in international transactions.

TASK

Our main task is to create a convenient online platform for sales, pricing, and delivery arrangements, gathering sellers and buyers in one place.

CHALLENGE

Understanding customer request, pains and problems, understanding the field, ideas for the client and creating a more professional experience
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How we nailed the challenge

MARKET ANALYSIS

Researching various vulnerabilities and market advantages

COMPETITOR ANALYSIS

Understand competitors, functionality, social reviews, and trends. Analyze visual and UX patterns

USER PERSONAS

The research of various vulnerabilities and market privileges

USER JOURNEYS

Understand client interactions, stages, contexts, problems, tasks, and goals

INFORMATION ARCHITECTURE

Site map of public pages, dashboards of the seller and buyer and admin pages

UX/UI DESIGN

Clickable prototypes for buyer and seller platforms in a marketplace

For those of us who are blessed with good sight. So we seldom consider it. That’s why going off to investigate the whys and hows involved is a little like trying to get behind the wind